Beyond the System
Every stitch is an act of hope.

The identity system establishes Samarkand as both a contemporary cultural initiative and a guardian of ancient tradition. Its flexibility allows it to grow alongside the initiative’s evolving mission, spanning multiple scales and contexts. Each application maintains the essential character while adapting to contextual needs. The systematic approach honours the mathematical precision underlying all great pattern-making traditions, from Islamic geometric art to contemporary Palestinian needlework.

The system creates space for tatreez to be seen with the dignity and prominence it deserves, whether in individual learning experiences or in potential future celebrations of Palestinian heritage in public spaces.

The work begins with a single thread. Where it leads depends on who continues stitching.

Samar with her tatreez kit.
Logo variant for the tatreez kit.
Printing process in Bethlehem, Palestine.
@samr.knd